AFCS Aidan Fitzsimmons Car Sales

Aidan Fitzsimmons entered the motor trade in 2010 as a trainee at a prestige dealership near his hometown of West Kirby. After gaining experience in different sales environments, he decided to establish a business that reflected his own standards of honesty and customer care. That ambition became AFCS in 2023, a family-run dealership built around a more personal approach to buying and selling used cars.

The business operates from a 30-car indoor showroom in Moreton, Wirral, offering a comfortable setting where customers can explore vehicles away from the traditional outdoor forecourt. Its selection combines well-equipped executive cars and premium SUVs with practical everyday vehicles, reflecting Aidan's background in prestige motoring without restricting the dealership to the luxury market.

Vehicle provenance is a particularly important part of the AFCS philosophy. The dealership deliberately avoids insurance-category and damaged vehicles, selecting cars with clear HPI histories and carrying out inspections before they are offered for sale. Aidan remains personally involved in the business, maintaining the direct customer relationships and attention to detail that motivated him to establish his own dealership.