Woods of Wirral Ltd

Woods of Wirral began in 2008 when Luke Wood decided to put his 25 years of motor trade experience into a business of his own. What started with selling cars from home has grown into a busy dealership in Hoylake, tucked away on a local industrial estate. Today, the business stocks around 100 vehicles, although it has never lost its small, family-run character.

Luke's background in prestige dealerships has shaped the type of cars Woods of Wirral is known for. BMW, Mercedes-Benz, Audi and Porsche are familiar names in the showroom, alongside a changing collection of performance cars and more practical everyday models. There's also room for something a little different, with modern classics, collectable cars and motorcycles forming part of the business.

Behind the sizeable stock and professional online presence is a close-knit family team. Luke remains personally involved in the dealership, and much of its success has come through recommendations, repeat customers and relationships built over the years. While firmly rooted in the Wirral community, Woods of Wirral regularly welcomes buyers travelling from across the country, many drawn by its selection of cars and the more personal experience of dealing with a family business.